FEI Checkout Upsell

Merchant-defined add-on services

Sell service add-ons where shoppers decide.

FEI Checkout Upsell helps Shopify merchants configure protection plans, installation, cleaning, support, and other custom services for product pages, cart pages, and eligible Plus checkout flows.

FEI provides software tools only. Service content, pricing, terms, fulfillment, and support remain managed by each merchant.

Abstract ecommerce add-on service dashboard
Product + cartMVP storefront coverage
30 daysFree trial planned
EN + ZHWebsite and admin language support

Storefront coverage

Start before checkout. Enhance checkout when eligible.

Shopify checkout capabilities vary by merchant. FEI starts with the buying surfaces every merchant can use, then layers checkout support for Plus stores.

01

Product page add-ons

Show relevant service options near the buying decision without requiring merchants to edit theme code manually.

02

Cart page and drawer

Let shoppers add, review, or remove service line items before checkout, with mobile-first interaction patterns.

03

Checkout Plus extension

Offer a native checkout experience for eligible Shopify Plus stores while keeping the core app useful for every merchant.

Service revenue system

Design, publish, and measure add-on service offers.

Service catalog builder

Create categories, groups, options, pricing, scope notes, and merchant-defined service terms.

Smart matching rules

Target add-on services by all products, selected products, collections, or product tags.

Shopify line item mapping

Sync services to hidden product variants so selected services appear clearly in Shopify orders.

Operational reporting

Track service revenue, attach service context to orders, and identify which add-ons are converting.

Workflow

Built for repeatable merchant operations.

The app workflow is designed around service setup, Shopify product mapping, mobile storefront display, and order-level visibility.

  1. Define service categories and option rules.
  2. Sync service options to hidden Shopify variants.
  3. Publish product and cart page app blocks.
  4. Measure service attach rate and revenue.

Planned pricing

Simple subscription for the add-on service layer.

Pricing is intentionally clear for App Store review and merchant decision-making.

Monthly

$9.90per month after trial

Annual

$99per year after trial

Installation

Public listing pending. Test installs use Shopify Dev Dashboard.

The public App Store listing is not live yet, so this website should not send merchants to a generic App Store page. For a development store, install FEI from the Shopify Dev Dashboard app home.

  1. Open Dev Dashboard and select the FEI checkout upsell app.
  2. Open Home, then select Install app.
  3. Select or create a development store in the same organization.
  4. Confirm Install and complete the OAuth approval flow.

Compliance first

Clear boundaries for Shopify merchants.

Does FEI provide warranty, installation, or cleaning services?

No. FEI is a configuration, storefront, order tagging, and analytics tool. Each merchant defines and fulfills their own services.

Can every Shopify store use the checkout extension?

Checkout UI extensions depend on Shopify plan and eligibility. The MVP prioritizes product and cart placements so ordinary stores can still use the app.

Does installation start from this website?

No. Public installation must start from the Shopify App Store listing after it is ready. Development testing starts from Shopify Dev Dashboard.

Ready for the next milestone

See the app workspace design before CRUD development begins.

Open app preview